Our use of cookies
We use cookies on our website.
What is a cookie?
A cookie is a piece of information, like a tag, that’s stored on your computer, tablet or phone when you visit our website. It can help identify the device you use whenever you visit us, so we can remember who you are. Cookies are used by websites including ours, to provide you with a better experience when you visit our website and for other reasons, including remembering your preferences. Cookies also help us understand how visitors use our site, for example, what pages they view and for how long. This assists us in creating a better site for everyone to experience.
To make the best use of our website, on whichever device you use, you’ll need to make sure your web browser is set to accept cookies.
What cookies are there?
There are two types of cookie:
- Session cookie
- Persistent cookie
Session cookies are temporary. They start working once a visitor begins using our site and are deleted once the visitor’s browser is closed.
Persistent cookies will remain on a visitor’s device until the time set for the cookie to expire passes or the cookie is purposely deleted. These types of cookies are activated each time a visitor returns to a our site. Cookies fall into four categories;
- Strictly necessary
- Performance
- Functionality
- Targeting/advertising
Strictly necessary cookies
These types of cookies are required for a visitor to use our website, for example to navigate and to use the features we have made available. These cookies do not collect information about you and cannot be used to identify you or used for marketing purposes.
Performance cookies
These types of cookies assist us in understanding how visitors use our website. They do not contain or collect any personal information and are only used to help us improve the visitor experience on our website.
Functionality cookies
These types of cookies enable visitors to customise how a website operates for them. Functionality cookies can remember and auto insert usernames, set a website’s language preference and store your user preferences on your account page
Targeting/advertising cookies
These types of cookies allow websites to deliver relevant advertisements to you. Targeting/advertising cookies are ‘1st party’ (placed on a website by its owner) or ‘3rd party’ (when a website owner has given permission to an alternative organisation for the cookie to be placed on its site, often an advertising network).
Why do we use cookies?
We use cookies to:
- Provide visitors with the best experience possible when on our websites
- Learn about how our site is visited and used so that we can continue to improve it
What cookies do we use?
Includes but may be not exclusive to;
Analytics and tracking
- Google Analytics
- Google Universal Analytics
- Google Analytics Enhanced Ecommerce
- Google Conversion Tracking
- Google Optimize 360
- Active Campaign
- Hotjar
- Facebook Signal
- Facebook Pixel
Advertising
- Google Remarketing
- DoubleClick.Net
- Facebook Custom Audiences
- AppNexus
For more information please visit our website technology profiles on BuiltWith:
Active Mortgage
How you can manage your cookies
We do not recommend rejecting the use of cookies or deleting them. However, when you visit our website, if you have set your browser to reject the use of cookies, your experience and capabilities of using our website will be diminished.
If you prefer to manage cookies using your browser settings these links will provide you with information:
Please also remember that if you choose to turn off targeting/advertising cookies you will still see advertising on the internet. However, it does mean that the advertising you see on websites may not be tailored to your likely interests or preferences on the web browser you are currently using.
Links to other websites
We may provide links to external resources that we believe to be useful to you. These links will lead you to websites managed by third parties that operate using different policies. Should you click on one of these links you will be leaving the Active Mortgage site for a site over which we have no control.
